> For the complete documentation index, see [llms.txt](https://help.amplorium.com/doc/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.amplorium.com/doc/campaigns.md).

# Campaigns

Campaigns in Amplorium help you schedule automated product posts using smart rules and templates. The setup is quick and includes just three simple steps: **Campaign Details**, **Template**, and **Schedule**. You'll be ready to automate your product posts in just a few minutes. 

### 📝 Campaign Details

In this section, you'll define where your campaign will publish, what it will include, and how the products will be selected.

1. **Choose a Social Page**

   Select either an **Instagram** or **Facebook** Page to publish your campaign
2. **Name Your Campaign**

   Enter a clear and descriptive **Campaign Name** to keep your campaigns organized.
3. **Select Your Store**

   Choose the connected **Shopify store** where the campaign will pull products from.
4. **Selection Type**

   Choose how Amplorium will select products to include in the campaign:

   * **Newest Product:** Will post *the most recent* product from a selected collection or tag
   * **Random Product:** Will post *the random product* from a selected collection or tag
5. **Select based on** \
   Decide whether the product selection should be based on a **Collection** or **Tag**, and then select the relevant collections or tags from the dropdown.

### 🎨 **Template**

In this step, you'll define **how your campaign posts will look**—including the format, media, and captions.

1. **Choose Post Type**

   Select the format you'd like to use for your campaign posts:

   * **Instagram**: Choose between **Post** or **Story**
   * **Facebook**: Only **Post** is available

2. **Include Media**

   Choose how your product will be visually represented:

   * Use the product’s **thumbnail image**

   * Or select **multiple images** to give more variety

   > 💡 **Tip:** Alternating your posts helps maintain engagement. You can create **up to 5 caption variants** to keep your content fresh across campaign runs.

3. **Choose Caption Type**

   You can generate captions in two ways:

   **✍️ Manual Captions**

   * Add up to **5 caption variants** manually
   * For each variant:
     * Choose a [**Caption Template**](/doc/smart-features/caption-templates.md)
     * Enter your customized text using caption variables if needed

   **🤖 AI-Generated Captions**

   * Amplorium [generates the captions](/doc/smart-features/ai-captions.md) for you based on your product details

   * You can add **special instructions** to guide the tone, style, or content

   > Example: “Make it sound casual and playful” or “Highlight discount if available”

### 🕒 **Schedule**

In this step, you’ll define **when** your campaign will post content.

**1. Select Frequency**\
Choose the **days of the week** you want your campaign to run.\
This is done using simple **checkboxes** — select as many days as you'd like.

**2. Select Time**\
Pick the **exact time of day** you want your posts to be published.\
You can choose a time that best fits your audience’s activity or your marketing strategy.\
**Note:** The time zone is automatically taken from your **Shopify store settings**

### ✅ That’s it! 

Once all three sections are filled out — **Campaign Details**, **Template**, and **Schedule** — your campaign is ready to go. Just hit **Create Campaign**, and Amplorium will take care of the rest.


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://help.amplorium.com/doc/campaigns.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.