> For the complete documentation index, see [llms.txt](https://help.amplorium.com/doc/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.amplorium.com/doc/manual-posts/overview.md).

# Overview

Creating social media content with Amplorium is quick, visual, and deeply integrated with your **Shopify** store. Whether you're publishing to **Instagram** or **Facebook**, this guide walks you through every key step in the post creation process — from choosing your product to scheduling your post.

#### 📝 1. Select Your Social Media Page and Post Type

Choose which platform you'd like to post to:

* [**Instagram** ](/doc/manual-posts/instagram.md)– Supports Posts, Stories, and Reels
* [**Facebook** ](/doc/manual-posts/facebook.md)– Supports Posts and Reels

#### 🛍️ 2. Select a Product from Your Shopify Store

Amplorium pulls your products directly from Shopify for easy content creation.

* **First**, select your connected **Store** (if you have multiple)
* **Then**, choose a **Product**:
  * You’ll see the **10 most recently added** products by default
  * Use the **search bar** to find other products quickly

#### 🖼️ 3. Choose or Customize Media

Decide what media to include in your post:

* Use **product images**, or upload custom visuals
* For **Stories** and **Reels**, you can create engaging videos using **Amplorium’s video templates**, which turn product photos into dynamic social content

#### 💬 4. Add an Optional Caption

Captions help convey your message and connect with your audience.

* **Available for**: Posts and Reels
* **Not supported for**: Stories (due to platform limitations)
* Caption options:
  * Use the **AI Assistant Button** to generate a caption on the fly based on product information, such as title, description, and pricing
  * Choose from **prebuilt templates**
  * Create and reuse your own **custom templates**

#### 🚀 5. Send, Schedule, or Save

Once your post is ready, choose how to proceed:

* **Send now** – Publish immediately to selected platform
* **Schedule for later** – Pick a date and time to auto-post
* **Save as draft** – Come back and finish it later